From 4-Hour to 12-Second Response Times
A deep-dive into how GlobalMart replaced manual order processing with an AI-driven pipeline, slashing response times by 99.5%.
01The Problem
GlobalMart processed 50,000 daily orders through a manual pipeline. A team of 8 agents reviewed orders, checked fraud signals, validated inventory, and sent confirmation emails. Average response time: 4.2 hours. During Black Friday, it ballooned to 11 hours. Chargebacks hit 8% — triple the industry average.
02The Solution
We built a JH Engine pipeline that automated the entire order flow. Shopify webhooks trigger validation, GPT-4o classifies risk, inventory syncs in real-time, and confirmation emails fire automatically. Human agents only handle flagged orders (currently 2% of volume).
03The Results
Response time dropped from 4.2 hours to 12 seconds. Chargebacks fell from 8% to 0.3%. The 8-person team was redeployed to customer success roles. Annual savings: $2.1M. The pipeline paid for itself in 6 weeks.
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